ID FOOD - M'LORD
Food photography
Studio Kay has been mandated by ID Food for the brand M’LORD to promote their flagship products and illustrate their new artistic direction that combines elegance, simplicity and authenticity. Through lighting effects and the use of raw materials, this brand repositioning highlights moments conducive to consumption, recipe ideas and the seasonality of products.
The production was structured around different moments of the day: breakfast, lunch, aperitif, dinner to reflect the diversity of consumption contexts. The scenes have been designed to cross the seasons, illustrating fresh dishes in summer, convivial aperitifs or even comforting desserts.
In total, twenty visuals were made in two days of production.
Food photography
ID FOOD – M’LORD
