BIC Inkbox
Commercial Photography
For its 2025 holiday campaign, BIC mandated Studio Kay with the production of visual content for illustrate its temporary INKBOX tattoos in simple and authentic moments of life.
In three days of shooting, our team captured a series of photographs full of energy and spontaneity. The application of tattoos, exchanges over a meal, laughter shared between friends, preparations for an evening, so many episodes captured where everyone’s style can express itself and shine without artifice.
The visual universe was built around a creative artistic direction and a vintage aesthetic, in aims to match with the DNA of Inkbox. The styling and staging have been designed to highlight each personality in a festive atmosphere.
The mandate included the production of 35 images and 4 minutes of promotional video for the brand’s social networks, website and sales platforms.
Commercial Photography
BIC Inkbox
